Most people think all marketing is advertising. But advertising is only one form of marketing. There are many others, often more effective than advertising and less expensive. Ask yourself: Why do I buy and read a newspaper? Why do I watch TV news? Most likely, its not for the ads. If youre still marketing only through ads, youre not making the most of your marketing dollars.
Which is why Aigner/Prensky Marketing Group is considered unique: we specialize in virtually all forms of strategic marketing (except advertising).